1. The first paragraph of a news article should answer the questions who, what, where and when. List the who, what, where and when of this news item. (NOTE: The remainder of a news article provides details on the why and/or how.)

2. How many McDonalds restaurants currently operate in the city of Florence?

3. a) What is the Piazza Del Duomo?
b) For what reason has the city council turned down McDonald’s application to open a new restaurant at the Piazza Del Duomo?

4. What is the purpose of the new licensing laws the city council implemented in January?

5. a) Why is McDonald’s suing the city of Florence?
b) Do you agree with the company’s assertion? Explain your answer.

6. How did Florence’s deputy head of tourism explain the city’s rejection of McDonald’s application for that location?

7. You can understand the point of view of both sides: the city and McDonald’s. Which side do you think has the better argument? Explain your answer.